Fairtrade supporters the length and breadth of Ireland went bananas for Fairtrade during Fairtrade Fortnight by joining in a global attempt to break the world record for Fairtrade banana eating on March 6th and 7th. Four overseas producers also toured the country, sharing their firsthand experience of the difference that Fairtrade’s support has made for their families and communities.
Thirty-eight towns and cities in Ireland have been certified Fairtrade towns and another 25 are working towards Fairtrade status. “Fairtrade is still an imperative for millions of people in developing countries,” says Peter Gaynor of Fairtrade Mark Ireland. “It is as much an imperative in recessionary times – when prices paid to producers are likely to fall – as in the good times.”